Nothing pisses me off more than walking out to my car after a long day of work only to find an advertisement tucked under my windshield wiper (‘cept maybe Kevin Costner movies and the Sprint corporation). I hate those flyer for about a million reasons. I think they should be illegal because they bring more harm than good. When I was a kid, my folks used to make me pass out flyers for their failing restaurant, but that has nothing to do with it.
I’m not a tree-hugging hippie–I like to shower and don’t smoke pot. But I despise waste. And to me, windshield wiper flyers are nothing but waste. They’re unsolicited ads that can’t possibly be efficient. How many windshield wiper flyers have influence your shopping habits? Suppose one in a hundred actually get customers into a store, it’s still terribly ineffective–and I don’t even think that many actually work.
Even more distressing, most folks who find an ad placed on their car don’t have trash cans with them. You can always tell when someone was placing ads on cars because the parking lot is littered with discarded flyers. Most folks simply take the unwanted ad off their car . . . . .